Original music composition

Music that works

A good jingle or brand theme is one of the most productive investments in a brand — people remember a melody long after they've forgotten the ad copy. We create not just beautiful music, but effective music: one that matches the brand's tone and works across all formats.

Music as a strategic decision, not decoration

Advertising music creates emotional context that visuals alone cannot convey. The right tempo sets the urgency of the message. Instrument choices create associations with a specific culture or value system. Harmony builds trust or tension. DROPAUDIO's music composition process starts not from a melody, but from brief analysis: what should the audience feel and when.

We create original music for commercials, animated films, corporate video and sound branding projects. We handle all rights management — you receive a music file with clearly transferred rights to use for the intended purpose: broadcast, online or film.

Creative services don't end at delivery. If needed, we create alternative versions for different formats (30s, 15s, long version), adapt musical themes for new campaigns, or develop seasonal variations. Long-term collaboration means your brand sounds consistent across all channels over time.

Music is licensed to the client. Standard licence period is one year, with a renewal option.

Rights and licensing

• Džinglai – trumpos, įsimintinos melodijos su tekstu, skirtos TV ir radijo reklamoms.
• Prekės ženklo temos – ilgesnės melodijos, naudojamos vaizdo turinyje ir prezentacijose.
• Fono muzika – instrumentinė muzika reklamoms, filmams ir įmonių kuriamam turiniui.
• Garsinis logotipas (audio logo) – 2–5 sekundžių garsinis prekės ženklo identitetas, atpažįstamas iš karto.
• Teisės ir licencijos – visa originali muzika sukuriama užsakomojo kūrinio principu: visos autorių teisės administruojamos ir įvardijamos skaidriai.